Tammy Haines is the Director of Marketing and Business Development at Pivot >, where she leads the firm’s brand strategy, business development marketing, communications, digital presence, and go-to-market initiatives. She partners closely with the firm’s leadership to elevate Pivot’s market presence, strengthen client engagement, and support strategic growth across practices and industries. 

With more than a decade of experience in professional and financial services marketing, Tammy has built and executed integrated marketing strategies that drive measurable business results. Her expertise spans brand positioning, CRM strategy, digital marketing, thought leadership, event marketing, public relations, and performance analytics.

Prior to joining Pivot >, Tammy served as Marketing Director at SierraConstellation Partners, where she led the firm’s national marketing strategy, oversaw the implementation of their CRM, developed KPI reporting and marketing analytics, and supported business development initiatives across private equity, lending, and corporate advisory markets. She previously held marketing leadership roles with 1st Century Bank and FMBK LLP.

Tammy earned a Bachelor of Arts in Political Science from the University of California, Santa Barbara, and has completed advanced marketing certifications through Cornell University, the Digital Marketing Institute, and the American Marketing Association. She is the recipient of the 2019 M&A Advisor Emerging Leader Award in Marketing, Communication, and Business Development.